Shiny new cars and fancy new cameras usually come with an owner's manual to help you navigate your new toy. Wouldn't it be great if these resources were available for real-life experiences and not just consumer goods? Authors Steve Blake and Bob Dorf thought so and wrote The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company for entrepreneurs trying to start their own businesses. This guide details the authors' proven customer development process and offers best practices, lessons and tips for entrepreneurs of all types.
Whether entrepreneurs are launching a physical brick and mortar startup or one that will sell through web/mobile channels, this book is a resource every start-up should have on his its bookshelf.